New eBook: Beginner's Guide To Macro Nutrients & Diet

Discover the Nutrition Secrets Thousands of Men Use to Sculpt Lean Muscle & Shed Fat... Without Sacrificing Their Favorite Foods.

Unlock the power of flexible dieting with our step-by-step guide to macro tracking—tailor your nutrition to fit your lifestyle and watch your body transform.

In This Guide You'll Learn:

  • If It Fits Your Macros (IIFYM) 101: Simplify nutrition with a flexible approach to dieting that fits your lifestyle.

  • Personalized Macro Targets: Learn how to calculate your specific needs to fuel muscle growth and fat loss effectively.

  • Build Your Plan & Track Your Macros: Practical steps for creating a meal plan that aligns with your fitness goals.

  • Adjusting Intake for Optimal Results: Strategies to refine your diet based on progress, ensuring sustainable success.

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My Failure Forward Growth Program Consists Of Three Pillars To Guarantee Your Success:

The Failure Forward Growth Program teaches you the skills to reprogram your mindset, change your eating habits, and maximize your fitness training so you can feel more confident, energetic, and fulfilled.  We do this without limiting you or forcing you to drastically change your lifestyle. Instead, we craft a custom program that's designed to fit into your existing routine that works around your priorities and obligations. 

Pillar 1 - Tactical Mentality Monitoring

Most times than not, your mindset is the number one thing holding you back. At some point, you may have stopped believing in yourself, doubted yourself, or thought that the goals you had were too far out of reach. Step one to changing your lifestyle and achieving your goals is to align your mindset and mentality with those goals. Removing any sense of doubt or uncertainty and ensuring that you're starting each day with a sense of purpose and a concise plan for achieving success in your career, relationships, and fitness. 


During your weekly strategy call with your coach, you will review your mental obstacles and challenges and be given actionable and achievable goals for the following week. This will allow you to ensure that you're able to see a measurable change in your quality of life, mood, and sense of accomplishment. Giving you the confidence to show up in the world as the best version of yourself. 

Pillar 2 - Advanced Nutrition Protocol

You will learn how to use food as a fuel to increase your performance in every aspect of your life. You will learn how to use food as a tool to help you sustain your energy levels throughout the day, feeling full and satisfied while burning body fat around the clock. Nutrition is about finding the foods that work best for your body to maximize your mental and physical performance, without being forced to eat the same bland meals day in and day out. 


Your will receive custom nutrition coaching with free access to monthly meal plans that include calculated macros and calories, meal calendars and shopping lists as well as a FREE copy of the Josh Holyfield Bodybuilder's Cookbook which provides 48 easy to use and healthy recipes that will teach you the fundamentals behind planning and preparing a healthy diet that helps you achieve your goals while feeling your absolute best.

Pillar 3 - Dynamic Training Strategy

No more going into the gym without a plan or idea of what you should be doing. You will be armed with a daily blueprint that is structured to ensure you're working to look the way you want without having to sacrifice the time you look forward to most with your family and loved ones.  You'll be given the exact routine needed to look the way you want while having the energy to be the best version of yourself during the times it matters most. 


Your Dynamic Training Strategy includes a custom-tailored 8-week program designed specifically for you and your goals. Everything  is taken into consideration including your current progress, experience, limitations, and unique needs. Your program is built to focus specifically on helping you most efficiently and effectively reach and surpass those goals. 


The best part about it? This program is designed to teach you the knowledge and skills that you need to build your own programs for yourself in a structure that will help you sustain your progress long after your program, even if you don't choose to continue working together!